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Basics of Selling

buy-sell-250x250We all know the basics of selling. Even with the use of web enabled tool and strong SEO strategies, the basics of selling don’t change. Your sales people still have to talk to your prospect, ask the right questions, deliver messages through email, and construct proposals and the list of ABC selling activities goes on.

Related Article: Why Job Simulation Works

If the basics of selling are so important to the success of a sales organization, why would a hiring team thinking of hiring a new salesperson without knowing if the candidate can perform these fundamental activities first?

Think of this analogy to understand what we mean. Imagine a coach is looking to pick his American football rooster for the coming season. The coach lines up all the players on the sideline (before seeing any of them in a practice) and picks the team on the merit of how the players look in their uniform or how they “talked” about the game.

In the business of professional sports, the coach holds “tryouts” and runs all the players through the fundamentals of the game (ABC’s) to see who is capable of making the team. The coaching staff only picks their team after observing the players in action, after the tryout.

Related Article: What is an in-tray exercise?

Take this analogy into your business when you hire salespeople. Are you going to pick your team on how the candidate looks or are you going to run them through the ABC’s of your sales process before you make a hiring decision? See how Hiring Simulation Assessments allows you to see the ABC’s in action.

The best way to help your company be more profitable, hire better & reduce the cost of employee turnover rates is with the use of hiring simulations. These work simulations, commonly referred to as an in-tray exercise, inbox exercise & sales assessment, are vital for companies to make the best hire. Hiring Simulation Assessments is one of the global leaders in this process and can offer you advice to get started on the right path.

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Basics of Selling
Craig Bissett

By Craig Bissett Visit author's website

Craig Bissett is the President of Hire Results Ltd – the developers of the Hiring Simulation Assessment process. Allowing hiring teams to Test Drive candidates before they are hired.  Craig has been actively involved in the Human Capital marketplace since 1986. He has had roles as a General Manager and Partner with progressive Human Capital firms. In 2002 Craig left his partnership to start Hire Results Ltd. Since then the company has worked with organizations throughout North America through its innovative Hiring Simulation Assessment process. As the founder of Hire Results Ltd., I welcome the opportunity to assist and impact your organization through our Hiring Simulation Assessment process.
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